Your personal style is made up of a series of SELECTIONS you make: the garments you choose, the fabrics you prefer, and the outfits you assemble.

Like a social media algorithm, there are invisible RULES running in the background of each of these selections which guide all future selections. Most of us spend next to no time ANALYZING those invisible rules.  We can do that with the invisible scripts running our wardrobe choices, too, and make those choices as intentional as possible!

This is especially useful when we sew our own clothing. Rather than choosing a pattern because that’s the current “IT” pattern on social media, making it up in the fabric they sent with the kit, and discovering we’re disappointed in the end, we can apply a little “STYLE SCIENCE” to make our sewing more intentional.

Watch the video to see me apply this concept to my own wardrobe but take it a STEP FURTHER: using the idea of analyzing our garments in this way, we are going to build your personal STYLE ALGORITHM which will reveal to you a set of rules for your garments that allow you to PREDICT what clothes will lead you to FEEL the way you want to feel–ON DEMAND. It’s time to make your garments work for you!